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Ready, set, go!

TYO’s $25k in 25 days campaign starts today!

From now until September 25, we’re inviting you to adopt, join, and mobilize the 250 km/156 miles of Usama Malik’s race through the Sahara Desert. With your support, we can ensure that this race makes a huge difference in the lives of the children, youth, women, and parents that TYO serves.

We’ve only got 25 days to do this, so head over to Crowdrise right now to help us raise $25k in 25 days!

Racing the Planet for TYO – $25k in 25 days

In just over a month, TYO friend Usama Malik will race through the Sahara Desert for seven days to raise funds for TYO!  During the race, he will cover an amazing 250 km/156 miles of desert sand while facing temperatures up to 122°F.  The Sahara Race is part of the 4Deserts series, which TIME magazine has named one of the Top 10 Endurance Competitions in the world.

Want to ensure that Usama’s incredible feat translates into meaningful programs for some of the Middle East’s most marginalized populations? Join the Racing the Planet for TYO campaign.

The Start of the Sahara Race

From September 1st to September 25th, people across the globe will Adopt, Join, and Mobilize the miles of Usama’s race to raise $25k in 25 days.  By participating in the campaign, you can help make sure that the race has the biggest possible impact on the children, youth, women, and parents that TYO serves.

Choose a race track:

  • ADOPT A MILE.  Adopt one of Usama’s 250 km /156 miles by donating at least $100.  For more information, read How to: Adopt a Mile.
  • JOIN A MILE.  Join one of Usama’s miles by raising at least $100 and moving a mile with him.  You choose how you move (run, hopscotch, skip, or jumprope, to name a few) and who you ask to sponsor you.  You’ll get a personal project page on Crowdrise to spread the word about your mile among your friends and family.  For instructions on joining a mile and resources for sponsors, read How to: Join a Mile.
  • MOBILIZE A MILE.  Mobilize one of Usama’s miles by moving a mile with at least 5 people to raise at least $500.  This is a great option for student groups, community organizations, or individuals who want to get really involved.  You can choose to keep your event low-key or make it big and public.  Your team will get a personal project page on Crowdrise to spread the word about your event.  For instructions on mobilizing a mile and resources to help you organize larger events, read How to: Mobilize a Mile.

Want to make an off-track donation?  We welcome them too! Just check out How to: Adopt a Mile for detailed donation instructions.  Gifts of every shape and size will help us raise $25k in 25 days.

To learn more about the Racing the Planet for TYO campaign, check out our Crowdrise Project Page.

The Sahara Race